“Unlock Insane Discounts on Tech Marvels: Cyber Monday 2023 – Your Ultimate Guide to Irresistible Online Deals!”
Cyber Monday, occurring on the Monday following Black Friday, stands out as the premier online shopping event dedicated to technology products. While consumers are still recuperating from the Black Friday shopping frenzy, Cyber Monday presents irresistible online deals on electronics.
This online shopping extravaganza, distinguished from the worldwide Black Friday sale tradition, is exclusively tailored for tech enthusiasts. Notably, Cyber Monday falls on November 27 this year and, traditionally focused on technology products, has expanded its offerings to encompass a broader range of items. With an array of discounts, it is poised to be the foremost single online shopping day in the United States.
What is Cyber Monday: Five Key Points
Coined by Ellen Davis of the National Retail Federation (NRF) in 2005, Cyber Monday emerged as a strategy to bolster online shopping platform sales. The choice of Monday was strategic, as it aligned with a typical working day, leveraging faster internet connections at workplaces.
Diverging from Black Friday, which originated as a practice for offline retailers to boost festive season sales, Cyber Monday is exclusively dedicated to online purchases.
The primary objective of Cyber is to provide a platform for smaller online retailers to compete with large brick-and-mortar stores and major global brands on Black Friday. Offering substantial discounts, Cyber Monday typically provides a 30-40% markdown on tech products and electronics globally.
In India, Cyber is promoted predominantly by online platforms such as Flipkart, Amazon, Snapdeal, and MakeMyTrip. First observed in 2012, its aim is to stimulate online and electronic sales in the country.
Cyber originated as a response to the desire of online players like Amazon to capitalize on the post-Thanksgiving shopping fervor observed on Black Friday. This day of discounted purchases is exclusively reserved for online platforms, distinguishing it from the in-store retail focus of Black Friday.
